دور تقانة المعلومات و الاتصالات في تحقيق المزايا التنافسية
دراسة استطلاعية في الشركة العامة لصناعة الادوية و المستلزمات الطبيةنينوى
Abstract
This research aims at studying the relationship between communication &
information technology & competitive advantages. So availability of this
technology in organizations is one of the competitive advantages achieving
requirement. This relation has been tested according to data analysis results
which are collected by questionnair which deleverd on a sample includes
(47) of depts &units heads in the general company for drugs industry &
medical appliances in Nineveh. The results show significant effect
&correlation relationship between communication & information
technology & competitive advantages due to their components &
dimintions. So it leads us to conclude that competitive advantages get their
achieving principles from communication & information technology
components. Finally, the research has provided some suggestions.
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Copyright © 2025 by the authors. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License (CC BY-NC-ND 4.0). You may not alter or transform this work in any way without permission from the authors. Non-commercial use, distribution, and copying are permitted, provided that appropriate credit is given to the authors and Al-Hadba University.
